The SD'S Foundation

Back on the Field

In 2014, The SD’S Foundation featured an incredible story of the MLK High School football team’s inaugural season. A decade later, its high school coaches are still using the power of sport to change lives. See how far they’ve come as we celebrate 10 years of Sports Matter.

Make a Difference with SD

$100,000 from our SD 1% giveback to The SD’S Foundation’s Sports Matter Program is funding a grant to Kesem, a national nonprofit organization supporting kids impacted by a parent's cancer, including breast cancer. All DSG product sold will continue to contribute to our 1% giveback.

CELEBRATING 10 YEARS

Join us in celebrating the10-year anniversary of The SPORTS DIRECT Foundation's Sports Matter Program, igniting youth Sports participation for the past decade. To mark this milestone, the Sports Matter Program is giving $2 million in 10-Year Anniversary Grants, funded by SD, empowering even more young athletes to pursue their passions.